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Live

Eat

Train

Sleep

Building a healthier you, together.

Nutrition

Make food work for you.

Fitness

Exercise rooted in science.

Habits

Lasting behavior change.

Results

Coaching changes everything.

Why Coaching?

Research shows that only 20% of us are successful at making long-term weight, health, or fitness changes.

However, 90% are successful when guided by one of our coaches.

Working with one of our coaches ensures you wake up ready and confident to activate a plan designed specifically for you and your goals. 

Our Commitments to You

Accountability

24/7 access to your coach and weekly habit, nutrition, and exercise check-ins to ensure you're staying on track and have answers to any questions you have.

Personalization

A fully customized program that is continually modified to meet you where you are at every stage of your journey.

Community

Access to a community with thousands of hours of nutrition, exercise, and behavior change research and strategies.

Results

An innovative software to track your lifestyle habits, nutrition adherence, exercise progress, biochemical changes, and body composition shifts. 

What We Offer

Digital Health and Fitness Programs

Whether your goal is losing weight, gaining muscle, improving your athletic performance, or simply improving your overall health, we can generate a personalized plan that removes all guesswork and promotes your success.

Even the best athletes in the world need coaching.

Metabolic Analysis and Data Driven Coaching

Breath analysis is the ultimate compass of nutrition, training, and health. Around it we built the most powerful solutions to the fitness and health challenges faced by most of the population. Clients receive personalization, a one-stop-shop for all their health services, science-backed programs, and digital experiences equivalent to expensive professional labs and gyms.

The gold standard in heart, lung, cell, & metabolic tracking.

Comprehensive Corporate Wellness Programs

Our corporate wellness programs are tailored to the unique needs of your organizational culture. By combining nutrition, exercise, and mindfulness, our on-site fitness and nutrition professionals promote improvements in employee health, productivity, and workplace satisfaction while delivering data to reduce the overall cost of healthcare, sick leave, and workers' compensation and disability management.

Healthier employees are happier employees.

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Our Partners

Founded on Humble Beginnings

Growing up in a sick family I witnessed how precious people are robbed of memories and experiences by premature health issues. I originally went to school to study medicine, and along the way I fell in love with nutrition and fitness as a way to maintain health. My mission is to give people more time with their loved ones before it's too late.

I've been where so many people are - I've tried every diet, I've lost 70 pounds, I've reversed illnesses, I've ditched the medication, and I've overcame countless obstacles. As a father of 5 and a business owner, I know how hard it can be to create lasting change.

I created the New You Crew to ultimately be able to give people the feeling that comes from finally breaking free of dieting and frustration. Finding the plan that works for your life is important, and that's our commitment to you.

-Michael MaiAlley

Our Promise

If you've already made it this far into our website then you must be considering working with us. That's great news! Making sure you have a positive experience is our top priority.

 

This is why we'll refund you in full if you've put in the work with your coach and still not seen results. This way, you have nothing to lose and pretty much everything to gain. 

 

Why not start today? 

After 6 months of working with the NYC we're 50 pounds lighter, and after seeing our bloodwork our doctors took us off of autoimmune, blood pressure, and diabetes medications.

Chelsie & Robert

Taking Healthy Back

Reaching my goal of 15% body fat felt so easy with the NYC. I was able to get stronger while losing 30 pounds in 3 months.

Byran

Taking Healthy Back

I'm in the process of becoming a healthier and lighter me! The NYC has never given up on me. Follow their guidance and you'll be successful. Following their program I'm already down 41 pounds and still working toward my goal. I can't thank the NYC enough! Thank you for believing in me!

Aimee

Taking Healthy Back

Working with the NYC has taught us how to enjoy food without guilt, realize strength gains week after week in the gym, and reach the lowest body fat percentages we've been at since before we can remember.

Alisa & Josh

Taking Healthy Back

What Others Are Saying

Live

Eat

Train

Sleep

Building a healthier you, together.

Why Coaching?

Research shows that only 20% of us are successful at making long-term weight, health, or fitness changes.

However, 90% are successful when guided by one of our coaches.

Working with one of our coaches ensures you wake up ready and confident to activate a plan designed specifically for you and your goals. 

What We Offer

Individual Health and Fitness Programs

Whether your goal is losing weight, gaining muscle, improving your athletic performance, or simply improving your overall health, we can generate a personalized plan that removes all guesswork and promotes your success.

Even the best athletes in the world need coaching.

Comprehensive Corporate Wellness Programs

Our corporate wellness programs are tailored to the unique needs of your organizational culture. By combining nutrition, exercise, and mindfulness, our on-site fitness and nutrition professionals promote improvements in employee health, productivity, and workplace satisfaction while delivering data to reduce the overall cost of healthcare, sick leave, and workers' compensation and disability management.

Healthier employees are happier employees.

Individual Health and Fitness Programs

Whether your goal is losing weight, gaining muscle, improving your athletic performance, or simply improving your overall health, we can generate a personalized plan that removes all guesswork and promotes your success.

Even the best athletes in the world need coaching.

Metabolic Assessments and Data Driven Coaching

Breath analysis is the ultimate compass of nutrition, training, and health. Around it we built the most powerful solutions to the fitness and health challenges faced by most of the population. Clients receive personalization, a one-stop-shop for all their health services, science-backed programs, and digital experiences equivalent to expensive professional labs and gyms.

The gold standard in heart, lung, cell, & metabolic tracking.

Founded on Humble Beginnings

Growing up in a sick family I witnessed how precious people are robbed of memories and experiences by premature health issues. I originally went to school to study medicine, and along the way I fell in love with nutrition and fitness as a way to maintain health. My mission is to give people more time with their loved ones before it's too late.

I've been where so many people are - I've tried every diet, I've lost 70 pounds, I've reversed illnesses, I've ditched the medication, and I've overcame countless obstacles. As a father of 5 and a business owner, I know how hard it can be to create lasting change.

I created the New You Crew to ultimately be able to give people the feeling that comes from finally breaking free of dieting and frustration. Finding the plan that works for your life is important, and that's our commitment to you.

-Michael MaiAlley

Our Commitments to You

Go farther together.

One-on-One Coaching

Our coaches are the top in the industry and have experience coaching members from all walks of life toward a variety of goals. 

Your Custom Program

A fully customized nutrition, exercise, mindfulness, and habit integration plan that evolves alongside you and your life.

Constant Contact

24/7 access to your coach and weekly check-ins to ensure you're staying on track, overcoming any obstacles, and have answers to any questions you have.

Community & Education

Access to a community of likeminded others and thousands of hours of nutrition, exercise, and behavior change research and strategies.

One-on-One Coaching

Our coaches are the top in the industry and have experience coaching members from all walks of life toward a variety of goals. 

Your Custom Plan

A fully customized program that is continually modified to meet you where you are at every stage of your journey.

Constant Contact

24/7 access to your coach and weekly habit, nutrition, and exercise check-ins to ensure you're staying on track and have answers to any questions you have.

Community

Access to a community of likeminded others and thousands of hours of nutrition, exercise, and behavior change research and strategies.

Our Commitments to You

Go farther together.

After 6 months of working with the NYC we're 50 pounds lighter, and after seeing our bloodwork our doctors took us off of autoimmune, blood pressure, and diabetes medications.

Chelsie & Robert

Taking Healthy Back

Reaching my goal of 15% body fat felt so easy with the NYC. I was able to get stronger while losing 30 pounds in 3 months.

Byran

Taking Healthy Back

I'm in the process of becoming a healthier and lighter me! The NYC has never given up on me. Follow their guidance and you'll be successful. Following their program I'm already down 41 pounds and still working toward my goal. I can't thank the NYC enough! Thank you for believing in me!

Aimee

Taking Healthy Back

Working with the NYC has taught us how to enjoy food without guilt, realize strength gains week after week in the gym, and reach the lowest body fat percentages we've been at since before we can remember.

Alisa & Josh

Taking Healthy Back

What Others Are Saying

Founded on Humble Beginnings

Growing up in a sick family I witnessed how precious people are robbed of memories and experiences by premature health issues. I originally went to school to study medicine, and along the way I fell in love with nutrition and fitness as a way to maintain health. My mission is to give people more time with their loved ones before it's too late.

I've been where so many people are - I've tried every diet, I've lost 70 pounds, I've reversed illnesses, I've ditched the medication, and I've overcame countless obstacles. As a father of 5 and a business owner, I know how hard it can be to create lasting change.

I created the New You Crew to ultimately be able to give people the feeling that comes from finally breaking free of dieting and frustration. Finding the plan that works for your life is important, and that's our commitment to you.

-Michael MaiAlley

Our Promise

If you've already made it this far into our website then you must be considering working with us. That's great news! Making sure you have a positive experience is our top priority.

 

This is why we'll refund you in full if you've put in the work with your coach and still not seen results. This way, you have nothing to lose and pretty much everything to gain. 

 

Why not start today? 

Get in the best shape of your life.

Building a healthier you, together.

90%

90% of members improve their body composition

90%

90% of members feel improvements in confidence and self esteem

92%

92% of members feel prepared for long-term success

Get in the best shape of your life.

Building a healthier you, together.

90%

90% of members improve their body composition

90%

90% of members feel improvements in confidence and self esteem

92%

92% of members feel prepared for long-term success

Get in the best shape of your life.

Building a healthier you, together.

LIVE  |  EAT  |  TRAIN  |  SLEEP 

90%

Experience an improvement in body composition

90%

Feel improvements in confidence and self-esteem

92%

Feel prepared for long-term success

92%

Feel prepared for long-term success

90%

Feel improvements in confidence and self-esteem

90%

Experience an improvement in body composition

Get in the best shape of your life.

Building a healthier you, together.

LIVE  |  EAT  |  TRAIN  |  SLEEP 

fitness-is-their-lifestyle-2021-08-28-15-43-19-utc.jpg

What Others Are Doing

Check out a few members of The Crew for a little inspiration on your health and fitness journey!

Luke

20lb | Muscle Gain

Miriam

60lb | Weight Loss

Jordan

49lb | Body Recomposition

Before & Afters

Close

fitness-is-their-lifestyle-2021-08-28-15-43-19-utc.jpg

Jordan

49lb | Body Recomposition

Miriam

60lb | Weight Loss

Luke

20lb | Muscle Gain

What Others Are Doing

Check out a few members of The Crew for a little inspiration on your health and fitness journey!

One-on-One Coaching

Our coaches are the top in the industry and have experience coaching members from all walks of life toward a variety of goals.

One-on-One Coaching

Completely Personalized Plan

A fully customized program that is continually modified to meet you where you're at during every stage of your journey.

Your Custom Program

24/7 Support & Accountability

24/7 access to your coach and weekly check-ins to ensure that you're staying on track and have answers to all of your questions.

Constant Contact

Community & Education